Creativity

Repsol Campaign #NetZeroSchool
#NetZeroSchool

Repsol is undergoing a transformation process to achieve net zero emissions by 2050. This can only be achieved with committed people willing to change the rules of the game. In this context, NetZero School was born, a new training format that aims to provide students with new technical knowledge while driving and accelerating the company's energy transformation process. Through a disruptive campaign, we seek to create an impact.

How the project was carried out

Client

Repsol

Year

2023

Place

Spain

Project Type

Campaign Creation

NetZero Project


NetZero School: We are the only school that wants you to get a Zero.

It is time to evolve. The cassette is dead, just like the coal era. Through a bold and informal tone, creative and irreverent proposals were made to leave people speechless. A group of cheerleaders will grab workers' attention with their pompoms, reinforcing the message with lockers props simulating a high school.

NetZero a school for everyone

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